Looking for content partnerships makes sense for your business if you have a thoughtful or practical message to share and you make sales when you share it. This means:

• You have a signature workshop, blog theme, or interview topics that are unique and interesting. 
• Customers are attracted to your business because of your ideas, so sharing your ideas leads to more customers.

Content partnerships with you will appeal to high-level influencers if you have ideas that are valuable for their audience. This means:

• The influencer has a blog, podcast, or similar platform where they regularly feature expert content. 
• Your ideas are unique and related to the theme of the influencer’s platform.